YEAHBOX OFFICE

As a gift customization brand, YEAH BOX has been committed to integrating life aesthetics with gift designs. This case intends to associate product display with office space to create an interactive site that echoes the YEAH BOX brand spirit featuring Yours, Elasticity, Aesthetics and Hospitality. The designer develops an individualized exhibition spatial vision to deepen customers' impression of the brand and make it more frequented by customers, while delighting the office environment to enhance its competitiveness of recruitment and staff creativity.
The designer extracts spatial design elements -- square, ladder pattern and repeated geometry -- from the YEAH BOX brand logo for graphical decomposition and material reconstruction. The two-story building space adopts the Tetris plane layout to maximize the use of the space, uses mirrors to increase spatial infinity, and applies colors and shapes to enhance spatial stratification. By inserting L-shaped functional blocks, it keeps all the functional areas independent and integrated, serving as a shared space for product display, efficient office operation and recreation.