Jessica Zhengjia Hu

Interior Designer

China

AWARDS

1

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Designer Jessica Hu believes that one should not just work for a living, but work for passion and love. For Jessica, design is a bridge connecting art, mind and our daily life. Design improves our living utility and happiness by transforming amazing thoughts and ideas into reality. By taking the advantage of experience and knowledge from the past, capability and potential from the present, we will be able to create brighter future with the power of design. With the passion for art and life, Jessica keeps forging ahead on the way to discover more of the beauty and infinite possibilities of this world.

WEBSITE
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EDUCATION

2015, Fashion Design, AAS, Parsons School of Design, New York, NY/USA
2012, Economics, BA, University of Michigan, MI/USA

WORKING EXPERIENCES

2015-present: Founder and designer of Jessture, LLC, New York/USA (www.jesstureny.com)
2021-present: Founder and designer of No.72 Design Studio, Shenzhen/China

AWARDS AND PRIZES

2020-2021, A Design Award in Fashion Apparel and Garment Design
2020-2021, A Design Award in Packaging Design

SELECTED PROJECTS

Yuchuan Ming

FUNCTION:

Tea Tin Cans

LOCATION:

Shenzhen China

YEAR:

2021

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ABOUT

In this project, the major designs are tin cans with blue and white colors and features resembling the Chinese traditional ink wash painting of landscapes. On top of the lid handles are embossed seals of the name of each tea. These seals are made of Xiaozhuan, a traditional calligraphy style from the Qin Dynasty. The major landscape images on the sides are mountains and clouds. With the ideas that tea grows in the mountains, and clouds express the peaceful and relaxing feelings that tea brings us. Traditional Chinese patterns and modern graphic elements are blended into the concept of ink wash painting. With abstract lines and geometric shapes, modern elements combine with traditional Chinese art styles, providing refreshing features for the packaging works. In addition to the tin cans, hexagonal outer boxes are designed under the same concept features and methods. The outer boxes are a set of external packages for the tin cans as well.

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PHOTO CREDITS:

Jessica Zhengjia Hu, 2020.

COPYRIGHTS:

Jessica Zhengjia Hu

Light

FUNCTION:

Jessture Womenswear Collection

LOCATION:

Shenzhen China

YEAR:

2021

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ABOUT

The collection shows emotional changes by shifting colors from dark neutral tones to slightly brighter and lighter colors. All colors are in low saturation with little greyish tone to indicate the inevitable pressure, darkness and difficult moments in our life. Then as the light moves on, it gradually shows the colors of natural environment such as the ground and the sky. In addition to the meaning of brightness in visual sight, light can also refer to the weight. In this case, it eliminates our pressure and depression psychologically. In order to express these qualities, light fabrics are selected as major materials. Detachable details, such as removable suspender lapels, detachable pockets and asymmetric strapped corset are designed are designed to attract interests and increase diversity in dressing looks. All these flexible details can be removed or attached to different outfits, giving more space and freedom to the wearer’s preferences and personal styles.

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PHOTO CREDITS:

Photographer Thirteen Studio, Model Katy from N10 Models, 2018

COPYRIGHTS:

Jessica Zhengjia Hu

Rebirth

FUNCTION:

Womenswear Collection

LOCATION:

Shenzhen China

YEAR:

2021

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ABOUT

Less is more, the key idea of Minimalist design, is the core concept of this collection. The main idea is to keep everything simple by taking advantage of simple silhouettes and clean garment outlines. Simple silhouettes generate fresh and cool visual appearance. Slightly exaggerated and asymmetric structures add highlights to the looks. Oversized details, such as big sized buttons, enlarged Velcro loop closures, and hems with extra length, help create visual tension to the pieces. Colors are selected from low saturated greyish tomes which can neutralize color temperatures to provide more gentle, easy and graceful feeling for the looks.

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PHOTO CREDITS:

Thirteen Studio, Model Nelli, 2019

COPYRIGHTS:

Jessica Zhengjia Hu