Zi Huai Shen
Graphic Designer
Taiwan
AWARDS
10

Zi Huai Shen, Creative Director of SUMP DESIGN. His professional fields of design include brand, packaging design and graphic design. He designs various design projects for customers from each and all sections. He has many of his works are included in many design book series such as Excellent Packaging, BranD Issue 23, TOP GRAPHIC DESIGN, 2013-Outstanding Chinese Character Design Works Invitaion Exhibition, and Asia-Pacific Design No. 9 & No.11.
WEBSITE
EDUCATION
Visual Communicaation Design, Kun Shasn University
WORKING EXPERIENCES
2014, Creative Director, SUMP DESIGN
2010, 2012-2014, Designer, Tang Brand Solution Design Co., Ltd.
AWARDS AND PRIZES
2020, Silver of A' Design Award
2019, IF Design Award, Bronze of A' Design Award
2018, winner 2 / Special Mention 2 of German Design Award
2017, Golden / Silver of A' Design Award
2016, 2 Awards of Red Dot Award, Germany
2016, Semifinalist 8 Awards of Adobe Design Award, USA
2016, Top awards Asia Functionality award, Asia
2015, Huacan Award, China
2010, Taiwan Visual Design Award, Taiwan
2009, Golden Pin Design Award, Taiwan
SELECTED PROJECTS
Heheqingtian
FUNCTION:
Tea Brand Identity
LOCATION:
Taiwan
YEAR:
2021

ABOUT
Heheqingtian is a brand which is reborn from a private Japanese-style dwelling to promote tea living and cultural experience space. It combine diversified fields to jointly explore the beauty of tea from various dimensions and to build the culture hall of tea and the world.




PHOTO CREDITS:
Designer Zi Huai Shen, Photographer Yu Hsuan Liu
COPYRIGHTS:
Zi Huai Shen
Green Conut
FUNCTION:
Handmade Soap
LOCATION:
Taiwan
YEAR:
2018

ABOUT
Green Conut started out with professional handmade soap. It has been more than eight years since its establishment with diverse products and a loyal customer base. “Unscented” is the most unique feature of the products, giving it a good advantage in the market. However, the brand and packaging lacks clear recognition, positioning, and differentiation from other competitive products. Thus, the prominent features of the products are unable to be conveyed by its image.




PHOTO CREDITS:
Zi Haui Shen
COPYRIGHTS:
Zi Huai Shen
Lavinia
FUNCTION:
Skin Care Package
LOCATION:
Taiwan
YEAR:
2021

ABOUT
Lavinia originates from the name of a beautiful princess in ancient Rome. Her nobility, elegance, wisdom and perseverance were the cornerstone of the prosperity of the Roman Empire. She carried the call of beauty from thousands of years of civilization. Her name epitomizes the meaning of pure in Latin. As every woman deserves to be loved like a princess, Lavinia pampers every customer with delicacy, sincerity and professionalism. Selecting the best formulas for natural and pure skincare solut




PHOTO CREDITS:
Designer Zi Huai Shen, Photographer wu2
COPYRIGHTS:
Zi Huai Shen