Xu Yao, Li Wei for Reform
Graphic Designer
China
2
AWARDS
Established in 2014, Shenzhen Reform Brand Consulting and Design Co., Ltd. focuses on strategic planning and R & D of product packaging R & D for high-end consumer goods brands such as tobacco, alcohol and tea. Since its foundation, we have believed in highlighting the practical aesthetics of the brand, with a goal of promoting the growth of our clients’ brands. Additionally, we have emphasized on the availability of strategy aesthetics, design aesthetics, and crafts aesthetics. Furthermore, we help clients build strong brands with differentiated products and image, thus leading to their success story.
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EDUCATION
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AWARDS AND PRIZES
SELECTED PROJECTS
Xi Lin Men
FUNCTION:
Alcohol Beverage Package
LOCATION:
China
YEAR:
2020
ABOUT
A message about "happiness"; was delivered in this product. The bottle is transparent so that limpid liquid can be seen clearly. When people overlook the work from an angle of 45 degrees, they can see the relief of two Yin-Yang fish in the bottom which are staying head to tail from the wine. The red dot on the forehead of fish means "lucky strike" for Chinese. The bottle cap looks like bamboo, which means "keep rising steadily" so as to express a wish of people to forge ahead.
PHOTO CREDITS:
Xu Yao and Li Wei
COPYRIGHTS:
Xu Yao, Li Wei for Reform
FUNCTION:
LOCATION:
YEAR:
ABOUT
PHOTO CREDITS:
Xu Yao, Li Wei for Reform
COPYRIGHTS:
FUNCTION:
LOCATION:
YEAR:
ABOUT
PHOTO CREDITS:
COPYRIGHTS:
Xu Yao, Li Wei for Reform